BLOG
Customer Experience


How a good web content management system supports SEO

Written by Joris Bekaert in Customer Experience on 21/08/17


SEO is important. Depending on the industry you’re in, almost half of your website traffic should be organic, i.e. generated through search engines such as Google.

Read more

How to get your website to show up in search engine results

Written by Sridhar Krishnaraju in Customer Experience on 01/07/17


The internet is full of information and webpages, but only a small part of those is seen or used frequently. The reason is that those pages contain the most relevant information for internet users – according to search engines such as Google.

Read more

Website, mobile app or both?

Written by Kevin Vaesen in Customer Experience on 21/06/17


Mobile applications - 'apps' - have quickly become an integral part of a modern, technology-centered lifestyle. Thinking back to our world just a couple of years ago - we didn't have access to every resource or service on the Internet, anywhere and anytime - it seemed terribly inconvenient, and makes us wonder how we ever managed to get anything done at all.

Read more

Is it time for a new corporate website?

Written by Jörg Drescher in Customer Experience on 17/03/17


Customer experience involves the creation of positive emotional connections between a business and its customers. These connections can happen through multiple touchpoints, but the most convenient and global one is still your company website.

Read more

6 marketing reasons why we love Adobe Experience Manager

Written by Simon De Schutter in Customer Experience on 22/02/17


The Adobe Marketing Cloud is a set of Adobe products for marketers to manage their marketing efforts. One of those products is Adobe Experience Manager (AEM) which has as purpose to create and manage digital customer experiences across multiple channels including the web, mobile apps and communities. At AMPLEXOR, we have many different reasons why we love AEM.

Read more

The enhanced marketing integration of Drupal 8

Written by Kevin Van Ransbeeck in Customer Experience on 02/02/17


The world's favourite open source CMS has gained increasing popularity in the marketing community. The latest version, Drupal 8 is proving to be a great choice for creating integrated digital frameworks, since its launch in 2015.

Read more

Adobe AEM Social Communities: social content on your website

Written by Yannick Kalokerinos in Customer Experience on 25/01/17


One of the many strong points of using Adobe Experience Manager (AEM) is its impressive array of out-of-the-box features. These are components or services that are readily available to be used in projects and can significantly speed up development. One important subset of these features is Adobe AEM Social Communities, a framework that combines all social and collaborative applications.

Read more

Drupal 8 embraces mobile technologies

Written by Jan Lemmens in Customer Experience on 11/01/17


Mobile devices are taking center stage in the online world. Mobile phones and tablet sales surpass those of desktop PCs. According to official Google statements mobile searches outnumber desktop searches in 10 countries, including Japan and the US.

Read more

Drupal 8: what's in it for digital experience management?

Written by Joachim Willems in Customer Experience on 03/01/17


Drupal is a high-quality open source content management system. The software owes its quality to the large community of developers supporting it: contributing modules and maintaining existing ones. 

Read more

The ultimate marketing holidays calendar: from Thanksgiving to the New Year

Written by Inês Pimentel in Customer Experience on 29/11/16


Now that you know how much can be at stake for your company during this holiday season, it’s time to use our calendar below to plan and implement your own Christmas marketing strategy and campaigns. Not all of them may be applicable to your business, industry, country or region, so adapt your holiday marketing where it is necessary!

Read more