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The role of translation technology in successful communication

Written by Kristina Bauer in Global Content on 08/05/17


I attended the European Language Industry Association (ELIA)’s Together, the association’s annual event held in Berlin, on 23 and 24 February, 2017, themed “Communicating for Success”. While my colleague Anke Vogel was following the relationship track, I focused on the technology track of the program and listened to a diverse range of people - among them were academics, freelancers, Language Service Providers (LSPs) and software providers.

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Machine Translation and the professional translator – natural enemies?

Written by Karina Martínez Ferber in Global Content on 09/06/16


Machine Translation technology has been around for a whole lot longer than most people would ever have guessed. It has had more ups and downs than most people in their lives as well. Although it has never been really “dead”, it has simply remained irrelevant to the vast majority of us for decades. And one might justifiably wonder why the same seems to be true for the protagonists of an industry that should have more than just polite interest in this technology: professional translators.

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Crowd, cloud and collaboration – goodbye quality process?

Written by Karina Martínez Ferber in Global Content on 05/05/16


Few technologies have proven really disruptive to the translation business, and often enough not the ones raising the highest expectations. It seems that the ultimate task of the language professional – transporting messages from one language into another unaltered – is still hard to support let alone replace by technology. So why is it that the 3 C’s, Crowd, Cloud and Collaboration, are gathering this amount of interest?

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