Customer Experience

Tips and tools to import and export content in AEM

Written by Nik De Muyer in Customer Experience on 26/02/18

Adobe Experience Manager (AEM) is a powerful web content management system with a strong focus on simplifying the management of complex digital experiences and multi-sites. But as with any system, there is always room for improvement. Copying content between acceptance and production environments in website development, or between author and publish servers (instances) is often hard to manage if you’re not a developer or administrator. So how can authors, editors and content managers copy content and assets between sites?

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Adobe Symposium Amsterdam 2017: Experience at the heart of business

Written by Robin Brouns in Customer Experience on 15/11/17

Adobe Symposium Amsterdam took place last 6 November and brought together business leaders, senior marketers, creative directors and IT executives from large B2B and B2C companies around the motto “Make experience your business”.

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Meet Sensei: the new artificial intelligence star by Adobe

Written by Uli Henningsen in Customer Experience on 06/06/17

Artificial Intelligence (AI) is playing an increasingly important role in developing software products and solutions. A well-known example of this is IBM’s Watson, a technology that helps find patterns and insights buried in vast amounts of existing data.

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Adobe is changing the world through digital experiences

Written by Tim Vernaillen in Customer Experience on 24/05/17

The annual Adobe Summit EMEA took place in London on 10 and 11 May, 2017. With the unpretentious tagline “The Digital Marketing Conference”, the event presented the attendees with a unique opportunity to hear about the latest trends in this fast-changing digital world and to get insights from marketing innovators and leading thinkers in the industry.

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Managing anonymous and authenticated experiences across the customer lifecycle

Written by Inês Pimentel in Customer Experience on 23/03/17

Every marketer knows well-managed personalization across all marketing channels and the customer lifecycle helps build long-term customer relationships and fuels business success.

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6 marketing reasons why we love Adobe Experience Manager

Written by Simon De Schutter in Customer Experience on 22/02/17

The Adobe Marketing Cloud is a set of Adobe products for marketers to manage their marketing efforts. One of those products is Adobe Experience Manager (AEM) which has as purpose to create and manage digital customer experiences across multiple channels including the web, mobile apps and communities. At AMPLEXOR, we have many different reasons why we love AEM.

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Adobe AEM Social Communities: social content on your website

Written by Yannick Kalokerinos in Customer Experience on 25/01/17

One of the many strong points of using Adobe Experience Manager (AEM) is its impressive array of out-of-the-box features. These are components or services that are readily available to be used in projects and can significantly speed up development. One important subset of these features is Adobe AEM Social Communities, a framework that combines all social and collaborative applications.

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Customer Experience Comes First - The Adobe Symposia Debriefing

Written by Damien Dewitte in Customer Experience on 25/11/16

Adobe just closed the series of Adobe Symposia 2016 which were held in several big cities of the EMEA region.

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Adobe named Leader in Forrester Wave: Cross-Channel Campaign Management

Written by Jill Bosmans in Customer Experience on 25/07/16

Forrester has recently recognized Adobe as a Leader in the Forrester Wave™: Cross-Channel Campaign Management, Q2 2016. This report evaluates and compares the current offering and strategy of 15 providers of cross-channel campaign management, including also Selligent, Salesforce, IBM and others.

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Observations from the Adobe Summit 2016: The Digital Marketing Conference

Written by Damien Dewitte in Customer Experience on 21/06/16

Adobe Summit EMEA is one of the year's high points in digital marketing. This year’s edition was the largest Summit so far, with over 5.000 attendees. Adobe shared its vision for digital marketing, along with sessions by brands and partners.

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