Customer Experience

The AWEsome AR and VR experience in Munich

Written by Jörg Drescher in Customer Experience on 27/10/17

AWE, the world’s largest and longest running AR & VR conference and expo was subtitled with Superpowers to Change the World. The review comments on Facebook were indeed euphoric from absolutely fabulous to AWEsome with 36 ratings and 4.6 out of 5 stars. Infact, the number of exhibitors just doubled from 46 last year in Berlin to 86 this month in Munich.

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5 Top reasons why CRM is your BBF (Business Best Friend)

Written by Cláudia Vidreiro in Customer Experience on 30/03/17

Customer Relationship Management, or CRM, is not a novel concept, arisen from the technological boom or the needs of economic globalization. In fact, our great-grandmothers’ grocers undoubtedly used it – the register book they kept behind the counter and which listed who bought what each day or who owed what was an early predecessor to the current CRM applications.

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